What is Veganuary?

Veganuary is a month-long celebration of all things vegan and was created to encourage non-vegans to try out the lifestyle. People who practice veganism aim to reduce the suffering of animals, help the planet and improve global health by not eating any animal products, such as meat, dairy, or eggs and also by abstaining from contributing to animal exploitation such as honey production, the creation of leather goods and the industrial farming of animals.

Veganuary was launched in the UK in January 2014 by vegan founders Jane and Matthew, who quite simply want to see a vegan world. Like any mission, Jane and Matthew knew that they needed to start somewhere and that one of the biggest barriers to veganism was a simple lack of awareness. Veganuary started as an attempt to change public opinion on veganism and to provide advice and support to those looking to transition. Held in January, the event is perfectly located to attract those making their New Year’s resolutions and is now one of the more popular New Year’s pledges.

Are you trying the vegan lifestyle in January? Let us know below which recipes and substitutions have you found useful to try during Veganuary.

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