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Writer's pictureSweet Treats by Alicia

Cake trends for 2023

Are you looking for some fun and unique ideas for your next celebration cake? Well, look no further! We've got the inside scoop on the latest trends in celebration cakes for 2023. From shapes to flavours, there's something for everyone! So whether you're planning a birthday party, a baby shower, or just want to show someone how much you care, read on for some great ideas!


Unique cake shapes - think outside the traditional rectangular or round cake

When it comes to cake shapes, there's no need to stick to the same old rectangle or round. Instead of a square, why not opt for a hexagon, or if you'd really like to wow your guests, how about a combination of shapes in several tiers? If you're looking for something simpler, but still different, why not switch things up with heart-, arch-, or moon-shaped cakes? Let your imagination run wild, because with unique cake shapes anything is possible!



Instagram: thevictorioussponge


Textured cakes - add some interest with different textures and patterns

Textured cakes are all the rage right now, and there's no limit to where you can go with the creative elements. You can stencil patterns in icing onto your cake, or use a variety of colours on a palette knife to create unique designs that pop! The contrast between swirly lines, polka dots, and smooth silky surfaces can be delicately delightful. It may sound challenging, but anyone can easily make an amazing textured cake — just have fun experimenting with different textures and forms.


my 100 years old home


Buttercream frosting is still the most popular choice among brides 2023

In 2023, meringue-based buttercream frosting is still the most popular choice among brides for their wedding cakes. There are countless recipes to choose from, whether you prefer it light and fluffy or rich and creamy, making this elegant sweetness a crowd favourite. This classic cake topping provides an understated elegance that makes any pastry chef proud — while its delicate hints of sugar add a subtle sweetness that can't be found in any other frosting type. While buttercream often gets a bad rap for having a heavy texture, meringue based frostings are bump-proof thanks to its airy base.


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Smaller cakes, all the indulgence of a big cake, into a single serve.

Bento box cakes or lunchbox cakes, started in Korea during the pandemic, as a way to follow the rules during this period. They now made their way into our celebrations, and are a very cute idea to surprise friends and family during gatherings.

Cute, delicious and small, these cakes are called single serve, but they can easily be shared between 2 or 3 people. Instagram ready, the bento cakes usually come in little boxes or with other treats, like cupcakes, traybakes or confectionery.


Instagram: Cas_Cakery


Delicious flavours - experiment with different flavour combinations to tantalise taste buds for 2023

If you want to impress your friends and family at a gathering in 2023, then why not tantalise their taste buds with some amazing flavour combinations? This year is already showing us delicious flavour possibilities to explore. Combine fruity notes for a lighter summery take or create unique savoury pairings for winter warming feasts – the choices are endless! Don't be afraid to experiment with whatever inspires you.


Sallys baking addiction


The "naked cake" trend will continue to be popular, with less frosting and more focus on the actual cake

The “naked cake” trend is here to stay, and there’s no denying it. With less frosting and more focus on the flavour of the spongy cake itself, naked cakes give a delightful twist to classic flavours like vanilla or chocolate. These cakes are often riddled with unique designs like fresh flowers and berries for a stunning, yet effortless rustic look. It’s perfect for any special occasion from birthdays to baby showers - no matter the celebration, naked cakes will elevate your event with class and sophistication!

And the best part? We don't need to sacrifice flavour for fewer calories; you can indulge without the guilt. So enjoy this well-deserved dessert revolution and savour every bite!


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These are only a few of the cake trends we think will be big in 2023. What did you think? Are there any other ones you’re excited about? Let me know in the comments which one of these trends would you like to see on your table this year. And, if you need help with designing your dream cake or figuring out what type of cake is best for your event, we, at Sweet Treats by Alicia, are here to help. We love working with our customers to design custom cakes that reflect their personalities and style. Send us a message today to get started!


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